RUA MARKETING
FRENPT

Method

From scoping to handover, each step is based on criteria agreed with you and concrete deliverables.

  1. 01

    Scoping

    Together, we define the businesses and leaders to target, the needs to identify, and the criteria for a qualified lead. The target cost per lead and your capacity to handle enquiries frame the process.

    Deliverables

    • Target audience definition
    • Qualification framework and filtering criteria
    • Target cost per lead and campaign scope
  2. 02

    Launch

    We prepare the campaigns, landing page, and forms, then launch within 10 business days. Conversion tracking connects enquiries to campaigns.

    Deliverables

    • Meta Ads and Google Ads campaigns
    • Live landing page and forms
    • Conversion tracking
  3. 03

    Qualification

    Every lead receives a call to clarify their context, needs, budget, and urgency. We apply your criteria before handing over a qualified lead.

    Deliverables

    • Qualification call
    • Filtering against your criteria
    • Written report and qualification status
  4. 04

    Handover & optimisation

    Qualified leads are delivered with their written report and integrated into your CRM as agreed. Weekly reporting supports campaign adjustments.

    Deliverables

    • Qualified leads and written reports
    • Handover and CRM integration
    • Weekly reporting and campaign adjustments

What you receive for each lead

Entirely fictitious data — no real contact.

RUA MARKETINGSociété Exemple SAS

Example

Company
Société Exemple SAS
Contact role
Managing director — no real name
Context
Service SME looking to outsource an assignment
Need
Support to structure the company’s administrative formalities
Budget
To be clarified with the provider
Urgency
Within the next 30 days
Status
Qualified against agreed criteria
Proposed next step
Discussion with the provider to define the scope